Aquarium Specialty to Distribute CeramEco Vida Rock
Aquarium Specialty has partnered up with CeramEco to distribute CeramEco Vida Rock in the US.
Aquarium Specialty has been carrying ceramic rock for almost 7 years from Aquaroche out of France and in the past Aquarium Specialty offered Korallenwelt out of Germany. The problem has always been the cost to import these items from Europe. Transportation costs, delivery times and inventory turn have always been the issue for importation from Europe. As a result Aquarium Specialty struck out to search for a high quality domestic alternative. Fortunately we already knew about CeramEco so we decided to contact them to learn more about their product line. After a couple of months of getting to know each other, we struck an agreement to inventory and distribute CeramEco Vida Rock in the US for retail and wholesale customers.
Ok so let’s talk more about the Cerameco advantage.
About CeramEco Vida Rock:
CeramEco is based in Salt Lake City, Utah and currently have two divisions, garden and aquatics. The aquatics division is our focus so here’s the skinny on reef ready Vida Rock and why we feel it’s a superior alternative to live rock.
1. It’s Eco Friendly:
VidaRock a sensible reef keeping solution.
VidaRock is a product that can have a positive effect on the reef keeping industry by eliminating the need to pull live rock from the ocean. VidaRock puts an end to mining rock and removing live rock from the ocean. It’s natural and sustainable– Vida Rock is synthetic ceramic aquarium rock and it is as natural as the earth itself. CeramEco Vida Rock is made from clays and materials plentiful and sustainable, no plastics or chemicals are used in it’s production. VidaRock is made in the USA from the same clays that have made bricks, pottery and tiles for centuries while taking advantage of technological advances in the ceramic industry.
2. No Pests:
Visa Rock is man made it contains no potential problamatic pest that all too often hitch hike on live rock collected from the ocean.
3. Porosity & Biological Filtration:
Fish waste and decaying organic matter produce ammonia which if not removed from the aquarium can be toxic to aquarium livestock. Biological filtration is the process by which specialized bacteria convert toxic ammonia into less toxic forms of nitrogen. These bacteria are found occuring naturally in marine and fresh water ecosystems where ammonia is present.
The efficiency of the biological filtration process is dependent on bacteria populations, pH, temperature, flow rate and oxygen availability. These specialized bacteria need a surface to attach to where they can multiply and CeraEco Vida Rock supplies a masive surface area for aerobic and anerobic bacteria to colonize.
CeramEco VidaRock is designed and engineered with a specific internal porosity and microstructure to support maximum bacteria populations responsible for biological filtration. VidaRock’s specialized highly textured surface provides additional bacteria attachment surface. Taken together Vida Rocks specialized porosity and surface area allow rapid bacteria colonization and in a short time will grow into a natural biological filter of amazing biological density.
4. Open Space:
No more stacking rocks on top of each other to build the reef structure. Stacking rocks creates more dead space for ditritus build up and accumulation which over time can harm aquarium inhabitants and cause nitrates to spike if not kept in check.
5. It looks Cool:
CeramEco Frequenty Asked Questions:
What is Vida Rock?
Vida Rock is made from clay, like brick or tile or pottery, but engineered and manufactured with a high porosity to enhance biological filtration. It is fired at high temperatures causing the clay to vitrify.
Do I need to soak Vida Rock before placing in my tank?
No. It is a good idea to rinse it off, but it can be put directly into the tank without affecting water chemistry.
How are the various shapes made?
Vida Rock pieces are handmade. Each piece is hand molded by a CeramEco artisan. As a result no pieces will be alike.
Will VidaRock leach anything into the water?
No. VidaRock is inert and is like putting a piece of glass in your tank. If it is clean, it will not affect water chemistry at all.
Will VidaRock change the PH of my tank?
No. VidaRock is inert and will not affect water chemistry. However, as VidaRock becomes colonized with bacteria it will aid in biological filtration.
Will VidaRock become live rock?
With the introduction of marine organisms into your tank, VidaRock will be colonized and become live within a short time.
Will coralline algae grow on Vida Rock?
Yes. VidaRock has a weathered coral surface that makes for rapid and secure attachment for marine organisms and algae. Maintaining proper water chemistry will greatly affect how quickly coralline algae will grow.
Can I introduce VidaRock into an established tank?
Yes. You can add VidaRock at anytime, which over time will increase the biological filtration capacity of the tank.
Can I swap VidaRock for live rock in an established tank?
When placed in the tank it will take some time for VidaRock to acquire its Biological filtration capacity (become live). It may be necessary to establish
VidaRock (make live) before removing your established live rock. One way of doing this, if the tank has a sump, is to place the live rock one desires to
remove in the sump for a time while the VidaRock become live, or colonize the VidaRock in the sump before removing all the live rock.
Will VidaRock dissolve in a marine environment (salt water)?
No. VidaRock will not deteriorate in marine aquariums or in fresh water.
Frag Base & Plugs